Oreo
Reimagining a childhood brand for a generation built on health, balance, and conscious living.
2025
it lives in crafts, traditions, rituals, museums, streets, and everyday objects. these systems weren't created to decorate life — they were created to make life simpler, more meaningful, and more connected.
my work is about studying those systems and reimagining them for the present.
Reimagining a childhood brand for a generation built on health, balance, and conscious living.
2025
Rediscovering Indian craft as a living communication system — not a relic to be archived.
2025
An approachable feminine hygiene brand reshaping conversations around confidence and care.
2025
Repositioning a museum brand through intuitive communication and transformative visitor experiences.
2025
Bringing a beloved sitcom back to life through motion, nostalgia, and contemporary visual language.
2025
An industrial identity shaped by the precision, resilience, and intelligence found in nature.
2025